J.P. Licks came to me because they needed a better performing website that didn't look boxy or lose any of their trademark funkiness. I developed a new responsive look that kept all of their quirkiness including an old-school visit counter that will better serve their customers when they are looking for the soft-serve flavor of the day, the nearest location for their ice cream fix, find the right cake for their party, or what beans are roasting at their headquarters.